A claimed maximum screen size of 200 inches diagonal seems optimistic, but during a demo at their booth, it sure did look bright. It also looked extremely detailed, even though the screen was enormous. Granted, it was running a 4K native source (a trailer for The Amazing Spider Man) so we'll have to wait and see how useful the extra resolution is when upconverting 1080p and on more normal sized screens.
Look for the VPL-VW1000ES in January for around $25,000; Details at sony.com.
In the meantime check out our other coverage of this new Sony here.