You’ve got to hand it to Walmart. First, they make a zillion dollars selling DVD and Blu-ray discs to everyone. Now, they’re set to make another zillion dollars so you don’t have to actually use the discs. Brilliant, simply brilliant.
Studios: Your Blu-ray pricing is making the discs unsaleable! I love home theater. And I own a Blu-ray player. So, when Pixar's Wall-E came out on disc, I headed down to Wal-Mart on launch day to pick up the movie on Blu-ray. But when I saw the ginormous price disparity between the DVD and the Blu-ray, I just couldn't pull the trigger.
The folks who shop at Wal-Mart aren't what people typically think of as audio- or videophiles, nor necessarily trendsetters. But, they do represent Main Street, America. So, when Wal-Mart speaks, we all listen.