Sony pits its top LCD TV models against the competition.
You hear plenty about Sony in the news these days. Reports usually cite the company’s latest staggering financial loss, followed by something on its most recent vow to get its house in order by cutting business interests it no longer deems profitable.
One biz that’s apparently dragging Sony down is LCD TV. In an effort to turn things around, the company recently sold its stake in a LCD panel manufacturing venture it owned jointly with Samsung. But even though Sony is no longer involved in manufacturing raw LCD panel components, it is still very much involved in selling TVs. The company also claims significant performance advantages over other LCD TV brands — and it isn’t afraid to demonstrate those advantages in a side-by-side shoot-out.