The study, reported at The Canadian Press, found that 90% of people surveyed watched TV during prime time hours, though 19% have DVRs. "Increased DVR usage seems to come at the expense of watching purchased
video," said David Tice, director of The Home Technology Monitor at
Knowledge Networks, who noted that DVD sales have been falling for
The study has more interesting results.
Tice said viewers are not as tied to broadcast programs or schedules
as before. People want to be entertained, usually having just had
dinner and before going to bed, and if they can't find anything on TV,
they'll watch video on their DVRs and from other sources.
given hour, 8% of recorded content being viewed came from
the DVR, up from 4% four years ago, the survey said. The
rest of recorded content came from DVDs and video tapes.
I know that personally, I watch content from my DVR significantly more than DVDs. I would be lost (cry hysterically, beg, plead, kick, scream) if I didn't have my TiVo, while I could take or leave my Blockbuster subscription. But, they didn't ask my opinion, now, did they? —Leslie Shapiro
Copyright © 2013 Bonnier Corp. All rights reserved. Reproduction in whole or in part without permission is prohibited.